The rise in popularity of indie games in the last decade, coupled with the globalization of the video game industry at large, has led to the emergence of alternative localization models that rely on “Web 2.0”-based participatory cultures. The present case study contributes to the existing literature on crowdsourced translation initiatives by focusing on the solicited community translation of an indie video game. Using a survey methodology, it investigated the profiles, motivations and roles of the participants, as well as technical aspects of the localization process. Results show that with proper coordination, crowdsourcing can be an effective localization model for indie game developers who cannot afford professional localization services, in addition to giving visibility to minoritized languages.