Scientific article
La mutation des métiers de la vente en B to B : la praxis des vendeurs
ContributorsBergadaà, Michelle; Laaroussi, Samad
Published inRevue management & avenir, vol. 2, no. 4, p. 1-24
Publication date2005
Affiliation entities
Citation (ISO format)
BERGADAÀ, Michelle, LAAROUSSI, Samad. La mutation des métiers de la vente en B to B : la praxis des vendeurs. In: Revue management & avenir, 2005, vol. 2, n° 4, p. 1–24. doi: 10.3917/mav.004.0087
Main files (1)
Article (Published version)
Identifiers
- PID : unige:41901
- DOI : 10.3917/mav.004.0087
Additional URL for this publicationhttp://ovsm.unige.ch/assets/files/modele%20de%20recherche/Mutation%20vente.pdf
Journal ISSN1768-5958
