This chapter presents an analysis of how Swiss press coverage of conflicts involving Ukraine and the role of translation in this coverage has evolved over a century, with a focus on the transition from 1918 to 2018 and extending to Russia’s full-scale invasion of Ukraine in February 2022. By examining the narratives and frames across different periods, this chapter highlights the role of translation in shaping discourse and influencing how information makes its way from a particular environment to the international press. Drawing on a qualitative approach, including multilingual corpus analysis and frame analysis, the chapter explores shifts in journalistic practices, multilingual source transparency, and narrative focus, transitioning from direct reporting to storytelling and from translation to re-creation. The findings reflect broader changes in media practices and journalistic standards and the often invisible role of translation in international news production.