Shift in Tone: A Discourse Analysis of How a Dominant Industry Actor Represents the Translator and Machine Translation

Diplôme Master Shift in Tone: A Discourse Analysis of How a Dominant Industry Actor Represents the Translator and Machine Translation eng 2021 author Spies Susan 874025 director Davier Lucile 0000-0002-5219-6418 549290 The landscape of the commercial translation sector has radically changed in recent years, in part due to an increased use of technology in translation, and more recently by the advent and adoption of neural machine translation. This paper sets out to understand how machine translation might be impacting how the human translator is perceived or represented through a discourse analysis of a dominant industry actor in the translation industry, CSA Research (formerly Common Sense Advisory). The study analyzes company website posts on a range of subjects related to translation, the human translator, and machine translator to ascertain how this influential actor is representing the human and machinic agents in the translation process and if its discourse is foregrounding or backgrounding either agent. The analysis reveals a dominant industry actor focused on technology but also one with a surprising interest in the human translator. Neural machine translation Commercial translation sector Discourse analysis Agency Perception Dewey 418.02 Maîtrise universitaire en traduction spécialisée mention traductologie 111 Département de traduction 91 false b7040c6a-7b08-4471-940a-2367b6159434 Master thesis Restricted Memoire_MAtraduction_Susan_Spies_final.pdf 755526 application/pdf restrictedAccess Faculté de traduction et d'interprétation / Département de traduction

Title	Published in	Access level	OA Policy	Year	Views	Downloads

Shift in Tone: A Discourse Analysis of How a Dominant Industry Actor Represents the Translator and Machine Translation				2021	101	6

Archive ouverte UNIGE

Spies, Susan