On the cost of shame: Comment on “Nudging by shaming, shaming by nudging”

Tieffenbach, Emma

doi:10.15171/ijhpm.2014.125

Scientific article

Open access

English

On the cost of shame: Comment on “Nudging by shaming, shaming by nudging”

ContributorsTieffenbach, Emma

Published inInternational Journal of Health Policy and Management, vol. 3, no. 7, p. 409-411

Publication date2014

Abstract

In his editorial, Nir Eyal argues that a nudge can exploit our propensity to feel shame in order to steer us toward certain choices. We object that shame is a cost and therefore cannot figure in the apparatus of a nudge.

Keywords

Nudge
Health
Cost
Shame
Shaming

Affiliation

Faculté des lettres / Département de philosophie

Research group

Thumos

Funding

Swiss National Science Foundation - Understanding the Nature of Economic Values [PMPDP1_145534]

Citation (ISO format)

TIEFFENBACH, Emma. On the cost of shame: Comment on “Nudging by shaming, shaming by nudging”. In: International Journal of Health Policy and Management, 2014, vol. 3, n° 7, p. 409–411. doi: 10.15171/ijhpm.2014.125

Article (Published version)

Identifiers

PID : unige:97604
DOI : 10.15171/ijhpm.2014.125

Commercial URLhttp://ijhpm.com/article_2923_607.html

ISSN of the journal2322-5939

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On the cost of shame: Comment on “Nudging by shaming, shaming by nudging”

In his editorial, Nir Eyal argues that a nudge can exploit our propensity to feel shame in order to steer us toward certain choices. We object that shame is a cost and therefore cannot figure in the apparatus of a nudge.

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