Articulo – Journal of Urban Research celebrates its 10th anniversary! To celebrate this milestone, the current editors discuss the numerous changes and challenges related to publishing a peer-reviewed online journal. Since 2005, Articulo has progressively become more international, more professional, and more specialized than its initiators ever dreamed it could be. In ten years, the rather confidential publication has progressively become a journal read by 9,000 people every month. Our editors, who used to work side by side, now live 6,000 km apart. In the midst of often tumultuous change, what hasn't changed is our commitment to the highest quality of publication and our conviction that knowledge – especially if funded by public money – should be universally and freely accessible. Rigorous peer-review and open access are the two principles on which the journal will navigate the often rough seas of online publishing in the future.