Implicit Aging: Masked Age Primes Influence Effort-Related Cardiovascular Response in Young Adults

Zafeiriou, Athina; Gendolla, Guido H.E.

doi:10.1007/s40750-017-0074-z

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Title		Implicit Aging: Masked Age Primes Influence Effort-Related Cardiovascular Response in Young Adults
Authors		Zafeiriou, Athina Gendolla, Guido H.E.
Published in		Adaptive Human Behavior and Physiology. 2018, vol. 4, no. 1, p. 1-20
Abstract		Based on the Implicit-Affect-Primes-Effort model and evidence that aging is associated with cognitive difficulties, this experiment investigated the effect ofmasked age primes on young adults’ effort-related cardiovascular response during a mental arithmetic task.We predicted that elderly primes should activate the aging stereotype and thus render the performance difficulty concept accessible, while youth primes should activate the performance ease concept—similarly, as affect primes do. The accessible difficulty or ease concepts, in turn, should influence experienced demand and thus effort-related cardiovas- cular response during cognitiveperformance.Aneutral prime control condition should fall into these conditions.We found the expected effects on performance-related responses of heart rate (HR) and diastolic blood pressure (DBP): For bothmeasures, the elderly primes led to the strongest reactivity, the youth primes led to the weakest reactivity, and the neutral-prime control condition fell in between these conditions.
Keywords		Effort — Aging — Automaticity — Cardiovascular response
Identifiers		DOI: 10.1007/s40750-017-0074-z
Full text		Article (Published version) (963 Kb) - Free access
Structures		Faculté de psychologie et des sciences de l'éducation / Section de psychologie
Research group		Geneva Motivation Lab
Project		FNS: Project 100014-140251
Citation (ISO format)		ZAFEIRIOU, Athina, GENDOLLA, Guido H.E. Implicit Aging: Masked Age Primes Influence Effort-Related Cardiovascular Response in Young Adults. In: Adaptive Human Behavior and Physiology, 2018, vol. 4, n° 1, p. 1-20. doi: 10.1007/s40750-017-0074-z https://archive-ouverte.unige.ch/unige:103805