Identifying Opportunities for Feature Integration in Webtoon Localization: A Comparative Analysis of CAT Tools and Webtoon-Native Systems in Spanish LATAM Localization

Diplôme Master Identifying Opportunities for Feature Integration in Webtoon Localization: A Comparative Analysis of CAT Tools and Webtoon-Native Systems in Spanish LATAM Localization eng 2025 author Medina Leiva Zoila Rosa 959604 director Rodriguez Vazquez Silvia 0000-0002-9945-5544 722101 Département de traitement informatique multilingue (TINFM) Computer Assisted Translation (CAT) tools revolutionized text-based localization by offering translation memories, terminology management, and automated QA. Yet, these workbenches rarely integrate image-centric features required for webtoon localization, forcing users to rely on manual graphic-editing solutions. This study applies NIST conformance testing to compare three mainstream CAT tools and three webtoon native platforms for the localization of a single webtoon episode into Spanish LATAM, bridging the gap in image localization evaluation and in-context editing. The results indicate that platform-native environments outperform CAT tools in OCR extraction, segmentation, and visual context support, whereas CAT tools remain stronger in glossary/TM management and QA automation. Overall, the finding suggests that a hybrid workflow combining both environments could provide the most effective approach to balancing linguistic consistency and image-based adaptation in webtoon localization. Webtoon localization CAT tools Platform-native environment Conformance testing Image-based localization Terminology management OCR Segmentation Visual context Dewey 410.2 Maitrise universitaire en technologies de la traduction et de la communication 112 Département de traitement informatique multilingue 92 false 93ee41b5-e2ca-4a97-bb1d-3ab0eb0ca63a Master thesis Restricted Edit_TESINA_Medina.pdf 7142605 application/pdf 7a5b5fe237727f5d0bb2c8ebaf645d9cfc11406962f6492f40c16ff101a4bfb7 restrictedAccess Faculté de traduction et d'interprétation / Département de traitement informatique multilingue

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Identifying Opportunities for Feature Integration in Webtoon Localization: A Comparative Analysis of CAT Tools and Webtoon-Native Systems in Spanish LATAM Localization				2025	29	4

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Medina Leiva, Zoila Rosa

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