We study non-overlapping Schwarz methods for solving a steady-state diffusion problem in heterogeneous media. Various optimized transmission conditions are determined by solving the corresponding min-max problems; we consider different choices of Robin conditions and second order conditions. To compare the resulting methods, we analyze the convergence in two separate asymptotic regimes: when the mesh size is small, and when the jump in the coefficient is large. It is shown that optimized two-sided Robin transmission conditions are very effective in both regimes; in particular they give mesh independent convergence. Numerical experiments are presented to illustrate and confirm the theoretical results.