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Paulssen, Marcel
Paulssen, Marcel
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2020
Thesis supervisions
unige:143936
Customers' Experienced Product Quality: Conceptualization and Operationalization of a Multidimensional Measure of Product Quality
Das Guru, Ramesh Roshan
;
2018
Thesis supervisions
unige:122801
Three essays on product defects, recovery effects and quality perceptions
Catenazzo, Giuseppe
;
2016
Scientific Articles
unige:84158
Relational norms in customer–company relationships: Net and configurational effects
Paulssen, Marcel
; Leischnig, Alexander; Ivens, Björn S.; Birk, Mattias M.;
unige:90239
Social bonding as a determinant of share of wallet and cross-buying behaviour in b2b relationships
Paulssen, Marcel
;
Roulet, Raphaël
;
2015
Scientific Articles
unige:84562
No mercy for products: recovery effects for products and services
Paulssen, Marcel
;
Catenazzo, Giuseppe
;
unige:84524
The impact of critical incidents on customer relationships
Paulssen, Marcel
; Sommerfeld, Angela;
Thesis supervisions
unige:78833
On the determinants of stakeholder involvement in value co-creation
Brunneder, Johanna
;
2014
Scientific Articles
unige:45371
Risk as moderator of the trust-loyalty relationship
Paulssen, Marcel
;
Roulet, Raphaël
; Wilke, Sina;
unige:45369
Values, attitudes and travel behavior: a hierarchical latent variable mixed logit model of travel mode choice
Paulssen, Marcel
; Temme, Dirk; Vij, Akshay; Walker, Joan L.;
Proceedings Chapters
unige:84565
Building an Innovation Community: An Empirical Analysis of How to Encourage External Stakeholders to Participate in the Firm's NPD Process
Brunneder, Johanna
;
Paulssen, Marcel
;
Thesis supervisions
unige:39661
Three essays on the antecedents and consequences of social bonding in relationship marketing
Roulet, Raphaël
;
2013
Scientific Articles
unige:84157
Consciousness for fair consumption: conceptualization, scale development and empirical validation
Balderjahn, Ingo; Peyer, Mathias;
Paulssen, Marcel
;
2012
Conference Proceedings
unige:84160
Understanding Customer-Company Identification and its Impact on Customer In- and Extra-Role Behaviours in a Retail Setting
Paulssen, Marcel
; Sommerfeld, Angela;
Proceedings Chapters
unige:84566
Customer-Company Identification and its Impact on Customer In- and Extra-Role Behaviours
Paulssen, Marcel
; Sommerfeld, Angela;
2009
Scientific Articles
unige:76550
Attachment orientations in business-to-business relationships
Paulssen, Marcel
;
unige:84563
Common Method Variance: Ursachen, Auswirkungen und Kontrollmöglichkeiten
Paulssen, Marcel
; Temme, Dirk; Lutz, Hildebrandt;
2008
Scientific Articles
unige:77000
Incorporating Latent Variables into Discrete Choice Models - A Simultaneous Estimation Approach Using SEM Software
Temme, Dirk;
Paulssen, Marcel
; Dannewald, Till;
Conference Proceedings
unige:84568
Customer Coping in Response to Relationship Transgressions: An Attachment Theoretic Approach
Paulssen, Marcel
; Bagozzi, Richard;
2007
Scientific Articles
unige:77002
Satisfaction and repurchase behavior in a business-to-business setting : Investigating the moderating effect of manufacturer, company and demographic characteristics
Paulssen, Marcel
; Birk, Matthias M.;
unige:84564
When Customers Think Differently: A Customer-side Categorization Approach to Strategic Groups
Paulssen, Marcel
; Birk, Matthias M.; Bagozzi, Richard P.;
Proceedings Chapters
unige:77057
Hybrid Choice Models : Estimation Using Canned SEM Software
Dannewald, Till;
Paulssen, Marcel
; Temme, Dirk; Walker, Joan;
Reports
unige:77071
Integrating latent variables in discrete choice models – How higher-order values and attitudes determine consumer choice
Temme, Dirk;
Paulssen, Marcel
; Dannewald, Till;
Working paper
unige:84161
Attachment Security and the Strength of Commercial Relationships: A Longitudinal Study
Paulssen, Marcel
; Fournier, Susan;
2006
Scientific Articles
unige:76560
Goal hierarchies as antecedents of market structure
Paulssen, Marcel
; Bagozzi, Richard P.;
Proceedings Chapters
unige:84567
Modeling the Nonlinear Relationship Between Satisfaction and Loyalty with Structural Equation Models
Paulssen, Marcel
; Sommerfeld, Angela;
unige:76555
Multiple Moderators of the Trust-Loyalty Relationship in Business-to-Business Relationships
Paulssen, Marcel
; Sommerfeld, Angela;
2005
Scientific Articles
unige:84159
A self-regulatory model of consideration set formation
Paulssen, Marcel
; Bagozzi, Richard P.;
2004
Reports
unige:77072
Satisfaction and Interpersonal Closeness as Determinants of Relationship Commitment in Business-to-Business Relationships
Paulssen, Marcel
;
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